Case study · Native iOS App · E-Learning
RaceToFreedom grows enrollments 220% in 6 months.
A native iOS e-learning platform whose AI-driven CRM and content strategy grew course enrollments 220% in six months.
- Native iOS in Swift
- 4.8★ on the App Store
- 220% enrollment growth in 6 months
Inside the app
A learner's first steps, on screen.
01
Home, with an advisor
Steps to complete, a community link and the learner's advisor on one screen.
02
A welcome video opens step one
The first step starts with a welcome video.
03
A catalog of courses
Course tracks in one catalog, with locked and open courses.
04
Progress, marked off
Completed steps are marked off on the home screen.
From first touch to learner
One system, from content to course.
- 01
Content brings people in
A LinkedIn and YouTube content strategy drove a 220% increase in course enrollments over six months.
- 02
The storefront takes the subscription
Subscription commerce runs on a WooCommerce storefront with custom checkout and upsell sequences.
- 03
The CRM follows up
An AI-driven CRM and marketing automation layer with predictive audience segmentation lifted course enrollments 60%.
- 04
The app delivers the learning
A native Swift iOS app with CRM tools, video courses and mentorship modules built in.
Key features
Built to enrol, built to grow.
A native iOS app in Swift
CRM tools, video courses and mentorship modules built in, holding a 4.8-star App Store rating.
AI-driven predictive segmentation
An AI-driven CRM and marketing automation layer with predictive audience segmentation.
A WooCommerce subscription storefront
Custom checkout and upsell sequences for subscription commerce.
A content strategy that compounds
LinkedIn and YouTube content built the audience the rest of the system converts.
The results · 6 months
Growth you can measure.
Increase in course enrollments
220%
over 6 months, from the LinkedIn and YouTube content strategy
- Enrollment lift from AI-driven segmentation
- 60%
- App Store rating
- 4.8★
Results reported for the engagement. The 4.8 rating is the App Store rating.
More screens
Stack
What the client said
“MetaBuf understood that RaceToFreedom needed to be more than just another learning platform. They took the time to understand how the product was supposed to work and helped turn that into something that felt polished and practical. Communication was straightforward throughout the project, and the team was willing to work through the details rather than taking shortcuts.”
Your turn
Want an app like this for your business?
Tell us what you're building and we'll take it from first idea to live release. Here is how it starts.
- 01
A free project call
We learn what you're building and recommend the right next step. No pitch.
- 02
Scoped properly
Anything complex is scoped up front, before we build.
- 03
Built in small steps
Reviewable increments, with testing running throughout, then a support window after launch.
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Scope